Free shipping in Quebec when you buy 4 tires or 4 wheels - see conditions See conditions 1870 rue Cunard, Laval, QC 450-256-1685

États-Unis

Ford

Ford Motor Company is an American automaker founded on June 16, 1903, in Dearborn, in suburban Detroit, Michigan, by engineer Henry Ford with capital from twelve investors, including brothers John and Horace Dodge. The young company initially assembled just a few cars per day, beginning with the original Model A that rolled out of the Mack Avenue workshops in 1903. The decisive turning point came in 1908 with the launch of the Model T, an affordable car produced in very high volume. To meet demand, Ford refined the moving assembly line, which became standard practice in 1914: this organization of work, known as "Fordism," transformed industry worldwide by radically reducing assembly costs and times, making the automobile accessible to the middle class. Over the course of the 20th century, Ford built an extensive lineup of cars, trucks, and SUVs, became a multinational, and remained a company controlled by the Ford family through a separate class of shares while also being publicly traded. The automaker lived through the great chapters of North American history: mass production, the motorization of America, the war effort, postwar expansion, and the launch of iconic models such as the Mustang (1964). Today, Ford remains one of the pillars of the North American auto industry, with a head office still based in Dearborn. Its presence in Canada is long-standing and deep, notably through Ford of Canada and its Oakville assembly complex in Ontario. The brand now organizes its operations around distinct divisions covering combustion vehicles, commercial vehicles, and electric vehicles, and concentrates much of its volume on trucks (the F-Series), SUVs (Explorer, Bronco, Escape), and commercial vans (Transit). The famous blue oval logo has accompanied the brand since its early decades and remains one of the most recognized automotive symbols in the world.

ActiveÉlectrique / hybrideCamion / utilitairePopulairesAméricaines
Country of origin États-Unis
Year founded 1903
Owner group Ford Motor Company
Main region International
Current status Active
Listed models 6

History

History of Ford

Ford Motor Company is an American automaker founded on June 16, 1903, in Dearborn, in suburban Detroit, Michigan, by engineer Henry Ford with capital from twelve investors, including brothers John and Horace Dodge. The young company initially assembled just a few cars per day, beginning with the original Model A that rolled out of the Mack Avenue workshops in 1903. The decisive turning point came in 1908 with the launch of the Model T, an affordable car produced in very high volume. To meet demand, Ford refined the moving assembly line, which became standard practice in 1914: this organization of work, known as "Fordism," transformed industry worldwide by radically reducing assembly costs and times, making the automobile accessible to the middle class. Over the course of the 20th century, Ford built an extensive lineup of cars, trucks, and SUVs, became a multinational, and remained a company controlled by the Ford family through a separate class of shares while also being publicly traded. The automaker lived through the great chapters of North American history: mass production, the motorization of America, the war effort, postwar expansion, and the launch of iconic models such as the Mustang (1964). Today, Ford remains one of the pillars of the North American auto industry, with a head office still based in Dearborn. Its presence in Canada is long-standing and deep, notably through Ford of Canada and its Oakville assembly complex in Ontario. The brand now organizes its operations around distinct divisions covering combustion vehicles, commercial vehicles, and electric vehicles, and concentrates much of its volume on trucks (the F-Series), SUVs (Explorer, Bronco, Escape), and commercial vans (Transit). The famous blue oval logo has accompanied the brand since its early decades and remains one of the most recognized automotive symbols in the world.

1903

Public founding or origin of Ford.

1966

Bronco: launch or first listed period.

1990

Explorer: launch or first listed period.

1948

F-Series: launch or first listed period.

1908

Model T: launch or first listed period.

1964

Mustang: launch or first listed period.

1965

Transit: launch or first listed period.

Technologies

Technologies, innovations and platforms

Ford offers a wide range of powertrains. Its EcoBoost family of turbocharged gasoline engines, available in several displacements, aims to combine power with reduced fuel consumption. The PowerBoost hybrid system, which pairs a 3.5 L EcoBoost V6 with an electric motor, powers the F-150 among others. On the electrification front, Ford markets fully electric models such as the Mustang Mach-E, and is developing a new Universal EV Platform intended for more affordable vehicles, as well as extended-range architectures (EREV). The brand is also investing in connectivity, over-the-air software updates, and driver-assistance features, including its hands-free highway driving system (BlueCruise). Its truck and SUV platforms prioritize ruggedness, towing capacity, and four-wheel-drive variants. The Bronco is built on a body-on-frame platform with four-wheel drive and off-road driving modes. It is offered with EcoBoost family turbocharged gasoline engines, several transmission configurations, and equipment dedicated to obstacle clearance and off-road driving. The modern Explorer adopts a rear-wheel-drive architecture with four-wheel-drive options. It is offered with EcoBoost turbocharged gasoline engines and hybrid variants, driver-assistance features, and advanced connectivity. The F-Series is built on a rugged ladder frame with rear-wheel drive and 4x4 options. It offers V6 and V8 engines, EcoBoost turbocharged V6s, a PowerBoost hybrid system, and, for the F-150, an electric variant, with strong towing and payload capacity. The Model T was equipped with a simple, rugged four-cylinder gasoline engine, a foot-controlled planetary transmission, and lightweight construction. Its design emphasized reliability, ease of maintenance, and very high-volume manufacturing. The modern Mustang is built on a rear-wheel-drive platform. It is offered with EcoBoost turbocharged four-cylinder engines and V8s, manual or automatic transmissions, and has also lent its name to a distinct electric SUV, the Mustang Mach-E. The Transit is available in several lengths, roof heights, and configurations (cargo van, chassis cab, passenger transport). It offers EcoBoost turbocharged gasoline engines, all-wheel-drive options, and a fully electric variant, the E-Transit.

Le Bronco repose sur une plateforme à châssis échelle avec quatre roues motrices et modes de conduite tout-terrain. Il est proposé avec des moteurs essence turbo de la famille EcoBoost, plusieurs configurations de boîte et des équipements dédiés au franchissement et à la conduite hors route.L'Explorer moderne adopte une architecture à propulsion arrière avec options à quatre roues motrices. Il est offert avec des moteurs essence turbo EcoBoost et des variantes hybrides, des aides à la conduite et une connectivité avancée.La série F repose sur un châssis échelle robuste avec propulsion arrière et options 4x4. Elle propose des moteurs V6 et V8, des V6 turbo EcoBoost, un groupe hybride PowerBoost et, pour le F-150, une variante électrique, avec une forte capacité de remorquage et de charge.Le Model T était doté d'un moteur à essence quatre cylindres simple et robuste, d'une transmission planétaire à commande au pied et d'une construction allégée. Sa conception privilégiait la fiabilité, la facilité d'entretien et la fabrication en très grand volume.La Mustang moderne repose sur une plateforme à propulsion arrière. Elle est offerte avec des moteurs quatre cylindres turbo EcoBoost et des V8, des transmissions manuelles ou automatiques, et a aussi donné son nom à un VUS électrique distinct, la Mustang Mach-E.Le Transit est proposé en plusieurs longueurs, hauteurs de toit et configurations (fourgon, châssis-cabine, transport de personnes). Il offre des moteurs essence turbo EcoBoost, des options de transmission intégrale et une variante entièrement électrique, l'E-Transit.

Brand image

Identity, reputation, strengths and weaknesses

Positioning

An American mass-market automaker, strong in trucks and SUVs, with a range spanning the affordable commercial van to performance icons.

Reputation

Ford's reputation has improved recently: in Consumer Reports' 2025 reliability survey, the brand ranks at an average level, up from previous years. Certain models stand out favorably, such as the Bronco Sport and the Maverick, praised for their predicted reliability and resale value. The hybrid versions of the F-150 and Escape, long criticized, have climbed back to an average reliability level. Perception nonetheless varies by model and generation. Overall, Ford benefits from strong brand awareness, an extensive dealer network in North America, and good resale value on its trucks and certain in-demand SUVs.

Strengths

Ford relies on a very well-established lineup of trucks and SUVs, led by the F-Series, the country's number-one seller for decades. The brand offers strong towing and payload capacity, a vast dealer and parts network in North America, good resale value on its flagship models, varied powertrains (gasoline, hybrid, electric), and icons such as the Mustang and the Bronco.

Points to watch

Ford's reliability remains only average according to recent surveys and varies significantly from one model to another, with some generations or hybrid versions having had difficult starts. The brand has carried out several notable recalls. Its electrification strategy has been adjusted, with the cancellation of certain projects and a repositioning toward extended-range hybrid architectures, which can create uncertainty for electric-vehicle buyers.

Models

Ford models

Full model index

Current or active models by market

Notable past models

Production and compatibility

Plants, tires and wheels

Production

Ford maintains a major industrial footprint in North America. In Michigan, the historic River Rouge complex houses the Dearborn Truck assembly plant, where F-150s are produced, while the Michigan Assembly plant in Wayne builds the Bronco. The Kentucky Truck Plant in Louisville, one of Ford's largest single-site plants, manufactures the F-Series Super Duty. The Avon Lake plant in Ohio and the Kansas City plant (Claycomo, Missouri), which has produced the Transit since 2014, round out the network. In Canada, the Oakville assembly complex in Ontario is the subject of major investments to produce F-Series Super Duty trucks.

Tires and wheels

Ford's lineup covers a very wide range of tire and wheel needs. The F-Series trucks and large SUVs (Explorer, Bronco) generally use large-diameter wheels and wide light-truck-type tires, sometimes all-terrain, whereas compact models (Escape, Maverick) use more modest sizes. Sporty versions such as the Mustang often receive low-profile performance tires. Because the bolt pattern and exact dimensions differ by model, generation, and trim, you should always confirm the size listed on the door jamb or on the original tire. In Quebec, winter tires are mandatory and essential, especially for trucks and SUVs with strong traction used on snow-covered roads.

Call